Challenges & Opportunities for Solo Social Media Professionals (A #SoloSocial Chat Recap)

March 31, 2014 was Opening Day, not only for Major League Baseball, but also for the #SoloSocial community chat! My home team—the Milwaukee Brewers—delivered a victory, and this group of dedicated professionals did as well. With about 10 participants in our inaugural Twitter chat, the conversation was flying so fast and furious that I didn’t […]

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Gather Round, Solo Social Media Professionals!

On Sunday, March 9, 2014 over 75 people gathered in a conference room at South by Southwest Interactive. They were there to talk about one thing: what it feels like to be alone. No, it wasn’t a group therapy session. Everyone in the room was a solo social media professional—working on their own to manage […]

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