Exploring Klout’s New “What To Post” Feature

I recently received an email from Klout promising me that “my exclusive access is waiting.” It was referring to Klout’s new What to Post feature, which–according to the email–promises to help you “discover and share great content based on the topics you’re most passionate about.” While I thought this was pretty useless for my personal […]

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How To Identify Your Best Facebook Content

If you manage a Facebook page, you’ve probably downloaded your Page Insights data and stared at the screen while scrolling through 75+ 100+ columns of information….in the first tab of a mega-tabbed worksheet! Unless you’re a full-time social media manager, you probably gave up and decided to settle for the analytics provided within the Page […]

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Create a Space for Conversation With Solo Social Media Professionals at SXSW 2014

Update: This proposal was accepted, and I invite all solo social media professionals to join me on Sunday, March 9 at 12:30 in the Brazos room at the Courtyard Marriot. We’ll explore many of the questions in the proposal, as well as a few others. Should be a fantastic conversation! —– Most of you know […]

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Free Advice: Getting Started With Your Company Facebook Page

I received a LinkedIn message from an old college friend last week. His company is just getting started with social media, and the execs are split in terms of buy-in. I realize that there are many people in the same situation that could benefit from the free advice I provided, so I’m posting it here […]

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How To Add A Live Twitter Feed To Your PowerPoint Presentation

Last week I felt like I climbed Mount Everest, in a super nerdy way. While preparing for an upcoming conference presentation, I figured out how to embed a live Twitter feed into my PowerPoint (yes, PPT. Sorry Keynote users, I’m not at your level). Instructions to do this used to be easy to find in […]

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Soon-To-Be College Grad Seeks Killer Social Media Position: A Very Public Recommendation To #HireAlex

Update: Alex has accepted a job offer… at Twitter. Congratulations, Alex! A little over a year ago, I sent this tweet: The time has come to make good on my promise. In a few short weeks, Alex Kowalsky will walk across the stage as a UW-Madison graduate. I’ve gotten to know Alex through Twitter over […]

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