Social Listening for Content Strategy

A week ago today I was in Boston at the eduWeb Digital Summit. I got to meet some amazing online friends in person, catch up with old ones, and check out the amazing exhibitor lineup. My contribution to the conference was a presentation about social listening for content strategy and storytelling. I’m slightly obsessed with […]

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Two Topics That SXSW Should Feature – Please Help!

You may have heard of South by Southwest. Originally a music festival, it’s now an almost month-long mashup of events each spring that focus on music, technology & society, film, and education. The event is huge. Seriously, huge. Last year over 70,000 people attended the conference from 95 countries. There are over 2,000 sessions included […]

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I’m Joining the CASE Summer Institute Faculty

I’m not afraid to say it—CASE has become one of my favorite higher education professional organizations. They are involved on social media, produce quality publications, and their events are always well-executed (including the wifi, coffee, and catering!) So, I’m very excited to announce that I will joining the faculty of the 2017 Summer Institute in Communications and Marketing. […]

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ACPA 2016 Genius Lab: Introduction to Social Media Monitoring

Today I had the pleasure of presenting an ACPA Genius Lab—a 15 minute presentation meant to provide a quick introduction on a technology topic for attendees. I gave an overview of social media monitoring: what it is, why to use it, how it works, and what tools you might use. Since this was a student […]

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I’m Joining The Faculty of the CASE Social Media & Community Conference

I’ve got some exciting news to share with you! I’m honored to join the faculty of the 2016 CASE Social Media and Community Conference. Whenever folks ask me to name the best higher ed social media conferences, #CASESMC is always in the top three. This year’s conferences is March 30 – April 1 in Chicago. […]

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Social Media Keynote Speech at Penn State

On Monday I was invited to give the opening keynote speech for the Penn State Social Media Summit, a gathering of over 100 campus communicators from all over the state that work with social media. The crowd was pretty active on Twitter—you can view all the tweets in the Storify (just to warn you, it starts […]

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Write Better Conference Proposals

If you really want to learn, teach. If you present at a conference, you won’t stop learning—from the time you start to write your speaking proposal to the moment you answer the last question from your audience at the conference. So, how do you get your proposal accepted? After presenting at many professional events, chairing […]

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Create Your First Professional Conference Presentation

Have you ever wondered how people get on the agenda at professional conferences? Whether your state professional association or an international conference like South by Southwest, the answer is often the same: they submitted an idea. So why haven’t you appeared on one of these agendas? This year, I encourage you to deliver your first professional […]

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Tips To Improve Your Conference Presentation Slide Deck

This post originally appears on the Wisconsin Association of Student Financial Aid Association’s blog. Since I know a lot of you don’t work in financial aid and likely would never come across it, I’ve posted it here. Please add your tips to improve conference presentations slides in the comments. ————————– It’s very rare to find […]

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How To Add A Live Twitter Feed To Your PowerPoint Presentation

Last week I felt like I climbed Mount Everest, in a super nerdy way. While preparing for an upcoming conference presentation, I figured out how to embed a live Twitter feed into my PowerPoint (yes, PPT. Sorry Keynote users, I’m not at your level). Instructions to do this used to be easy to find in […]

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